Whether you’re a broadcaster, a production company or a format designer, you know that many good ideas need help to become well-structured formats, and many good formats need help to develop into something really special. And that's what the Format Doctor does.

 

 

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Examination

We make a detailed forensic analysis of your format, whether it is in development, in pilot form or already on air. We have a reputation for bringing an objective 'outsider' view to your show that allows you to see the wood for the trees.  

"So refreshing to talk concepts through without a hint of self-preservation or protection and to get a completely fresh pair of eyes on everything"

 

Diagnosis

As well as our experience in format design and TV production, we have a 'toolbox' of methods for working out what is and isn't working, and how to improve your format, including game theory, dramatic and satisfaction 'arcs', scoring and elimination systems, people/time ratios and many other useful tools.  

"Justin's analytical mind makes an impression.  He knows in a systematic way how to deconstruct different game elements and expose their functionality.  Not for nothing is he called the Format Doctor" 

 

Treatment

We will help you to develop your idea into a structured narrative that unfolds and resolves in a form viewers will respond to. And we always propose specific and relevant solutions to make your format work better.

"We've just put the show to bed, and I wanted to thank you again for your guidance. The team have executed an impressive turnaround and it would not have been possible without you"